Excerpt
GWEN IFILL (NewsHour): So, let’s dig a little deeper to see how what the candidates did and didn’t do, to influence the voters they were trying to persuade.
For that, we turn again to our friends Stu Rothenberg of The Rothenberg Political Report and Amy Walter of The Cook Political Report.
We had a late night together last night.
AMY WALTER, The Cook Political Report: We did.
STUART ROTHENBERG, The Rothenberg Political Report: Yes.
(LAUGHTER)
GWEN IFILL: I want to start by asking you guys, as you look through all the detritus of last night and try to sort out what actually happened, one of the things that we saw in a couple of different states was Democrats playing by a playbook that worked for them before.
AMY WALTER: Yes.
GWEN IFILL: And that was appealing to women voters. How did that work for them this time?
AMY WALTER: Well, you know, we still saw a gender gap, so Republicans winning over men by double digits, Democrats winning over women by single digits. So it still exists.
The problem for Democrats among women voters was that they made up a smaller percent of the electorate than they do in a presidential year. And in some of those states, like Colorado, where they made the issue of women’s health, women’s productive health really the main focus, they weren’t able to actually change the makeup of the electorate.
In fact, in Colorado, less than half of the electorate was made up of women. I think it was 48 percent, which was down from even 2010.
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